Central Department Store will celebrate Hello Kitty's 35th anniversary this year with "Hello Kitty 35th Anniversary". This year's celebration will be more extravagant than ever as five leading Thai designers from Thai boutiques including Senada Theory,Disaya, Kloset, Playhound and Kunitar will design special dresses for this little cat's birthday festival.
Chanita Preechawitayakul, founder and designer of Senada Theory, brings out Hello Kitty in a romantic French style with luxurious embroidery and diamonds, a version that people have never seen before.Disaya Sorakraikitikul creates a new look for Hello Kitty with an elegant and short evening dress, which also is related to her Autumn/Winter collection. Mollika Ruangkritya, founder and designer of Kloset,launches Hello Kitty in a loose dress with embroidered glittering bead works and chiffon to create a much sweeter look that contrasts women's dress style nowadays,which look less feminine. Ornvimon Seniwon na Ayudhya, designer of Playhound, adapts Hello Kitty under the concept of "Future in the Raw". The use of tree patterns in her design aims to express the simplicity of nature and environment.Founder and designer of Kunitar Saruda Nimpitakpong utilises a wedding theme as Hello Kitty's age. Sweet Kunitar style still remains with an addition of a bridal veil and a pink pearl necklace.
These five specially designed Hello Kitty designs will go on auction during the opening ceremony, which will be held tomorrow at Central Plaza Pinklao at 3pm. Prceeds will go to the Wishing Well Foundation, a non-profit orgaisation that brings joy to children with life-threatening diseases by providing them with their most wanted wishes in life.
Also, there will be special activities including an exhibition feturing the history of Hello Kitty, from 1974 until today, as well as a dance show and puzzle games.
"Hello Kitty 35th Anniversary" will run until November 29.Call 02-793-7416-20,fax 02-255-6959 or visit www.central.co.th.
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